New Tech and AI Media Company Mostly Human Launches with Laurie Segall

Laurie Segall, the former technology correspondent for CNN and a CBS News’ 60 Minutes streaming spinoff, says that despite the glut of tech coverage that we encounter each and every day, the sector isn’t being covered the way it should.

So she decided to create a new media company to try and solve that problem.

Segall is launching a company called Mostly Human, which will produce original podcasts and programming, and work with creators to tell the stories about how technology is changing our world.

It was “born a bit out of frustration,” Segall tells The Hollywood Reporter. “I’ve spent my career covering tech and what’s coming next, kind of at lightning speed, and trying to look at the human impact of that.

“And then at this moment in media and in technology, I think it’s really interesting, you have a decline in the trust of traditional media institutions at a time when the creator world is blowing up, but the loudest voices aren’t necessarily the most credible,” she adds. “And at the same time, you have an education gap around artificial intelligence, and it’s widening, and we really need cultural literacy around AI.”

Segall is launching Mostly Human with a bang. The company’s first product is a new podcast, in partnership with iHeartMedia, with OpenAI CEO Sam Altman set to be this week’s guest. Segall, who has covered Altman for more than a decade, says that they discussed Sora’s shuttering (it is his first interview since the move) as well as the battle between the Pentagon and OpenAI competitor Anthropic.

“But what I think is important is that we also go go much deeper,” she says. “I have this idea with the podcast. One of the things I’m most proud of is the ability for the episodes to speak to each other, for me to take my access in Silicon Valley and be able to be a direct line between people who live in the real world and folks who are building the future.”

But the podcast is just the start, Segall and her co-founder Marc Weinhouse say that they are in development on a number of other projects, with a strategy of developing short-form video content that will live on the platforms where people watch that type of content (you can probably guess which ones), connecting to longer-form series and documentaries that can live on streaming platforms. Segall says they are in “active development with multiple streamers.”

“One of the things kind of born out of Laurie’s frustration with the process and the slow moving nature of traditional media, is, how do we truly break through with the important stories and hide the medicine in the candy,” Weinhouse says. “And so a core focus for us is doing short form series to support broader long form documentaries.”

One of those ideas that Segall cites as core to that thesis is a true crime concept centered around deepfakes, taking a genre that people know and enjoy, and connecting it to the world of technology in a unique way.

“We need to bridge these worlds, this is important for you to know about, but we can create a really entertaining movement that allows people to participate,” she says, noting the real-world impact deepfakes are having in schools today. “We’re going to get more people talking about this.”

That will also include the creator element, with Mostly Human helping creators develop their own programming, while also syndicating content through their own channels.

“A lot of the folks we’re talking to are not necessarily the loudest voices in the room, but they’re important cultural voices when it comes to the mission of Mostly Human, which is covering technology through the human lens, with this idea of collective impact, helping shape culture, being able to give people a seat at the table,” she says.

And that idea, of having a seat at the table, could never be more relevant at a time where tech titans seem to be gambling with the future of humanity. For Segall, who forged a career covering tech right as the iPhone was transforming how we consumed media, 2026 feels like a similar moment in time.

“It feels sometimes like Silicon Valley is playing this high stakes game of poker, and we don’t have a seat at the table,” Segall says. “I think being able to build out voices, not just my own, but other voices that represent cultural literacy in an age of AI feels incredibly timely, and I think there’s an opportunity in the chaos.

“I think we’re in another moment of chaos, and there’s there’s a lot of opportunity both in technology and in media, to get these narratives out that that gives us a little bit more agency,” she adds.

Disclaimer: This content was automatically imported from a third-party source via RSS feed. The original source is: https://www.hollywoodreporter.com/business/digital/new-tech-ai-media-company-mostly-human-laurie-segall-1236553085/. xn--babytilbehr-pgb.com does not claim ownership of this content. All rights remain with the original publisher.

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